The Kings Speech

The king’s speech case study final powerpoint

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New Technologies(Marketing) - Paul

CGI was used in the trailers for Paul.
Video logs where also used to promote.
Also, Nick Frost and Simon Pegg set up a blog to address the audience and make them want to watch the film.
There was also a group on facebook to advertise the film- this is an example of viral marketing.
Nick Frost was also advertising the film via his twitter account.

Movie reviews can also be found on youtube